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Hi, I'm Oyinlola.

Multichannel Growth Marketing Professional

I drive user acquisition, retention and engagement for high-growth companies with growth campaigns, performance marketing, CRM campaign management, lifecycle marketing and content marketing.

Hi, I'm Oyinlola.

Multichannel Growth Marketing Professional

I drive user acquisition, retention and engagement for high-growth companies with growth campaigns, performance marketing, CRM campaign management, lifecycle marketing and content marketing.

Digital - Market - Woman - DMW -
http://Oyinlola%20Akindele%20at%20her%20desk,%20working
About me

I'm a multi-skilled digital marketer, endorsed as a UK global talent

Over the past 6 years, I have worked across different tech industries including fintech, social media and a digital marketplace, driving acquisition, retention, brand loyalty and measuring results.

Leads Generation & Nurturing
Leads Generation & Nurturing

Boosting user acquisition and managing the MQL to SQL pipeline

Customer Lifecycle Management
Customer Lifecycle Management

Nurturing, upselling & crosselling to build longer-standing repeat clients

CRM Campaign Management
CRM Campaign Management

Leveraging Braze, Hubspot, Salesforce, etc to engage leads through the funnel

SEO Content Marketing
SEO Content Marketing

Educating and entertaining users via owned, earned & paid channels, for product adoption

Performance Marketing (Ads)
Performance Marketing (Ads)

Activating PPC, display ads, social media ads and SEM to scale user acquisition

My Portfolio

A collection of selected campaigns, content, speaking sessions...

Read through the works I've done, results I've achieved and also platforms I've been on. Got questions? We surely can get on a call.

Where I've been

A quick peek at the relevant experience I bring to the table. 👀

Explori (Events Tech)
2023
Growth Marketing Manager

I am in charge of MQLs, engaging and converting them to SQLs, while automating CRM operations to sync with sales team. I focused on growth, product marketing, website analytics and CRM lifecycle management.

Cowrywise (FIntech)
2021 - 2023
Growth Marketing Manager

My main focus was on launching growth-focused campaigns, performance marketing, lead generation and nurturing, content marketing, and customer lifecycle management.

Motherboard (Health Tech)
2021
Product Growth Lead (Contract)

Worked as a marketing lead and a B2B partner marketing manager for market analysis, partnerships, market penetration, customer segmentation and quality leads generation of MQLs and ICPs.

Meta (Social Media)
2019 - 2021
Digital Marketing Expert (Consulting)

Worked via Teleperformance as a contingent staff. I provided performance marketing solutions to multiple businesses, scaling results with 6-figure budgets, while also upselling Meta's products.

There's more!


Visit my LinkedIn page to get more context into what I've done in these roles, as well as other relevant experiences.

My blog

On some days, I write.
Read them.

I write because I love to. If you've got some time, read through my publications. Some are about marketing, but on some other days, I prefer to write fiction.

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