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Search Engine Optimisation

SEO Strategy: KYC Verification Brand

  • Company Dojah (via FourthCanvas)
  • Date 2022
  • Role SEO Manager

Dojah is Africa's first end-to-end onboarding platform; the brand is helping businesses onboard verified Africans to their services. Their services include identity verification, authentication and checks, fraud prevention, and so on.

I worked with the team to create an overall SEO strategy that ensures Dojah ranks on the first page of Google at every relevant touchpoint on SERPs.

I built an end-to-end strategy of all on-page, off-page and technical SEO efforts to ensure a steady increase in impressions and brand awareness.

All-round, easy-to-implement SEO Strategy

For this project, I delievered on:

  1. A full SEO Audit, competitor and technical analysis of the existing brand. 

2. A detailed on-page strategy, featuring relevant keywords, content focus and optimised meta tags.

3. An off-page strategy to increase the domain authority of the site and content relevance to SERPs, including a content distribution playbook.

4. Since I was working with a team that is very new to SEO, I created a list of actionable steps to start with, important metrics to track and needed tools.

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Read through the works I've done, results I've achieved and also platforms I've been on. Got questions? We surely can get on a call.

Let's bring a global talent on board

I wear multiple hats. I’m open to working with high-growth teams to scale acquisition and retention with campaigns, CRM automation, CLM and product content.

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